One of Votivo’s favorite events to take part in occurs every September and February. We will give you a hint. It involves high energy, inspiring collections and fabulous runways. You guessed it…it’s New York Fashion Week! Votivo has been working with different designers for years from Charlotte Ronson and Nicholas K to Nicole Miller and Vivienne Hu to bring an added sensory element to a collection’s debut.
Votivo works with a designer’s team to get a feel for the inspiration behind that season’s collection. Those early conversations and fragrance samplings launch the navigation process to find a fragrance match for the season. Votivo works to incorporate the scent in various installations from backstage to gifting and beyond. The scent serves as a unique takeaway to guests attending the shows as it offers a sweet reminder of the collection when they are enjoying the fragrance at their leisure at home.
Last month the models at Nicole Miller enjoyed receiving Pink Mimosa Aromatic Candles and Reed Diffusers to go along with the vibrant, cool girl vibe of the collection. Guests attending the Vivienne Hu show took away a duo of Gilded Magnolia and Saint Germain Lavender as a tribute to the collection’s youthful and flowery appeal. Veronica Beard VIP’s were treated to Island Grapefruit to coincide with the collection’s lush, tropical vibe.
If all of this fashion talk has you feeling a little left out from the insider access, be sure to grab any of these as featured at NYFW fragrances so you can enjoy right along with the fashion elite.